KW
Today
3-Day View
Calendar
Content & PR
Team Updates
Daily Briefing
Thursday, October 1, 2026
FF&E Tracker → Airtable
Studio Wide Updates / Kelly Action Items
From Slack · updated Oct 1, 3:59 PM
KWLS — Lifestyle
Urgent · reply today
Review AD France deck and imagery for approval to send.Today #press_ ↗
Provide feedback on press playlist copy and portrait for same-day turnaround.Today #press_ ↗
Approve or provide feedback on AD cutdown clips for posting.Tomorrow #press_ ↗
This week
Decide on D/Denim change for kids book and Spring 2028 launch POV.Wed #kids-book ↗
Review LITHO brochure draft options and provide feedback.Within days #marketing-arca ↗
Approve warehouse chair images and SKU/dimensions placement on site.Within days #warehouse-inventory-project ↗
Review front door planter options from Inner Gardens.Within days #studio-manager ↗
Decide on illustration artist fees for kids book ($700 or $1200 per spread).Within days #kids-book ↗
Approve studio highlights to go out.Within days #mpdm-mary--kwearstler--bgutman-1 ↗
Review Side Hustle ad mockup for Neptune Papers.By 9/28 #graphic-design ↗
When you can (2) ▾
Provide direction on warehouse inventory sheet structure and discontinued pieces. #warehouse-inventory-project ↗
Approve marketing image with AI lamp swap for Melange email. #email-marketing ↗
KWID — Interiors
This week
Choose between calabra rooftop replacement table options.Within days #kwid-kelly-smp-maintenance ↗
FYI — no action needed (1) ▾
LITHO soft launch at Art Basel Miami in December with full launch February. #marketing-arca ↗
At a Glance
3
Need you today
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10
Decisions this week
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0
Trips starting tomorrow
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11
Team updates this week
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Upcoming
Textiles
Today
3:30 PM
Bangkok - FFE
Today
3:50 PM
Bangkok - Arch
Today
4:05 PM
View full calendar →
Thursday
October 1, 2026 · KW Studio · Pacific Time
Important Updates / Reminders
• External KW x Quince | Intro Call 11:30 AM
Today
Thursday, October 1 · KW Studio · PT
[Auction] Artcurial — Urban ArtAmanda Neistat's Birthday
All Day
Glp1 Injection - Weekly
809 N Hillcrest Rd
6:30 – 7:30 AM
Workout W Ryan
9:00 AM – 1:00 PM
Wfh / Pack
10:15 – 11:00 AM
Social - Remote
Zoom · Content Calendar · Review calendar for Kelly’s personal IG · Content Plan (Paris) · Discuss Paris c…
11:00 – 11:30 AM
Substack - Remote
Zoom · Zoom link · Join and take notes
11:30 AM – 12:00 PM
KW x Quince | Intro Call
Zoom · Zoom link · Join and take notes
12:00 – 1:00 PM
Workout @ Home
1:30 – 3:00 PM
Facial @ Carasoin
3:30 – 3:50 PM
Textiles
KW Studio · Rug Company Feedback Review, Serax Developemnt, Ann Sacks Feedback
3:50 – 4:05 PM
Bangkok - FFE
KW Studio · Lighting with RCP; secondary bedroom
4:05 – 4:20 PM
Bangkok - Arch
KW Studio
4:20 – 4:40 PM
Cal Neva - Creative
KW Studio · Guestroom OS&E Review
4:30 – 5:00 PM
Bella to HC - Brad
4:40 – 5:00 PM
Cal Neva - Spa FFE
KW Studio · DEADLINE 10/3: Padel, Quiet Lounge, Recovery FFE, Kids Club Art/ Accessories
4:50 – 5:00 PM
Cal Neva HiFi Patterns
KW Studio
5:00 – 6:30 PM
Hair Base W Jess
5:10 – 5:45 PM
PR / Mktg
Zoom · Zoom link · Join and take notes
Kelly's Workstation
Claude ChatGPT Slack Dropbox Notion Outlook
Bella × Kelly Review
▼
KELLY TASKS
KWID Hourly Billing and Billing Review - August 2026
COMPLETED
—
EMAILS / FOLLOW-UPS
Stan Rothbart
Travel schedule
Dental/bonding appt:
TODAY/REVIEW
Lars - hotel/garden. Thoughts? +3 hr window
Re: Kelly Wearstler x Empire of the Sun / Hollywood Bowl
Re: Lisbon visit - Maison Intègre
Lauren’s wedding rooms:
Please connect McCool to:
Download Cursor
TRAVEL / MEETINGS
Re: Kelly Wearstler - Wiener Silber Cutlery Inquiry
Cat list + confirm meeting.
WAGS visit + gala attendance
GLAM / PERSONAL
—
DESIGN / PRODUCT
Darkpark clothing.
Select new light fixtures.
Gabby furniture options / bump decks.
H&M personal gifting list — review + timing.
Re: Upcoming KWID Projects [Malibu + Cal Neva] - Lara Bjork
ADMIN / RECURRING
Re: Phaidon book - respond to email
Concierge inbox — discuss what you’d like the weekly review/follow-up process to look like.
KW PERSONAL
—
TO SCHEDULE
Dr. Groth
MRI
VO2 Max appt
Biotesting - Viome
BELLA TASK LIST
—
IMPORTANT
Ulla Johnson — photography / architecture
Cleaning next week / bonding end of October
Lauren — confirm hair for wedding.
Brad Italy flights — coordinate flights to and from Italy.
Contacts — add Mark Wadhwa, Liberty, Joshua Schulman, Jimmy Conley, and Hermès Americas contact to Airtable + Kelly’s contacts.
Post-London contacts — complete remaining contact additions / updates from London.
California DMV digital driver’s license — complete remaining approval steps.
SCHEDULING / MEETINGS
Masterclass dinner — where do we stand?
Kelly call with Jacque — pending response / timing.
Andre / Design Director — follow up; pending response.
David Romir portraits — continue follow-up re next LA visit / timing.
Lucas Museum — follow up and confirm next steps.
Crosby Global Entry — finalize interview / enrollment steps.
HEALTH / BEAUTY
Hair doctor — follow up; pending response.
AI / APPS / CONTACTS
Metricool — add to Kelly’s connectors.
Notion — clean up/archive outdated information and reorganize current priorities/follow-ups.
1Password — revisit before travel this week.
Contacts sync — update and sync contacts across computer, phone, and Airtable; confirm agent access and Grok compatibility.
PRINT / CREATIVE
Print Serax + Perch latest deck.
FFE / DESIGN IN MOTION
Event table — track dimensions at 38–40" x 156" for Kelly’s long custom table.
ADMIN
Æquo Gallery — email re shipping and resolve IT issue.
Jacob — House Status
▼
3-Day View
Friday, October 2 – Sunday, October 4 · Pacific Time
Friday, October 2
Pacific Time
[Auction] Heritage Auctions — Decorative Arts to 1900 - #8282Maria Vargas' Birthday
All Day
KW Travel: Paris
Tom Bradley International Hall
All Day
Appt: Cholesterol Shot @ Home
809 N Hillcrest Rd
2:40 – 3:00 PM
Appt: Charles - Bloodwork
809 N Hillcrest Rd
2:50 – 3:50 PM
Pilates W Romi
809 N Hillcrest Rd
4:45 – 5:15 PM
Jaque x Kelly | Kid's Book
Zoom · Zoom link · Join and take notes
6:00 – 7:30 PM
Appt: Nails @ 809
809 N Hillcrest Rd
6:15 – 6:45 PM
Substack Weekly | KW x David
Zoom · Zoom link
6:45 – 7:30 PM
Malibu Project Weekly | Remote
Zoom · Zoom link
8:15 – 9:15 PM
Driver: Harry Pick Up
8:30 – 9:00 PM
Directors Sync
Zoom · Zoom link · Join and take notes
10:00 – 11:00 PM
Kelly Wearstler Podcast Prep
Google Meet · Kelly Wearstler Podcast Prep · Join with Google Meet – You have been invited by Bradley Kal Hagan t…
11:00 PM – 9:50 AM
Flight Af 21 | Lax-Cdg | 2pm-950am
Tom Bradley International Hall
Saturday, October 3
Pacific Time
[Auction] Billings Auction — LA Design Weekend AuctionGwen Stefani's Birthday
All Day
KW Travel: Paris
Tom Bradley International Hall
12:30 – 2:00 PM
Appt: Massage @ Bristol Spa
Le Bristol Paris
5:30 – 6:30 PM
Glam: Liza (Hair & Makeup)
Le Bristol Paris
7:00 – 11:00 PM
Verafied | Cocktail Soiree - Vera Wang & Kelly Rutherford
Hôtel Barrière Le Fouquet's
Sunday, October 4
Pacific Time
All Day
KW Travel: Paris
Tom Bradley International Hall
9:00 – 10:00 AM
Glam: Liza (Hair & Makeup
10:00 AM – 12:00 PM
Shoot: For Scale - Paris
Flea Market
Calendar
3-Month View · October – December 2026
October 2026
S
M
T
W
T
F
S
1
2
3
[Auction] Artcurial — Urban Art
KW Travel: Paris
Amanda Neistat's Birthday
[Auction] Heritage Auctions — Decorative Arts to 1900 - #8282
[Auction] Billings Auction — LA Design Weekend Auction
Glp1 Injection - Weekly
Maria Vargas' Birthday
Gwen Stefani's Birthday
Cholesterol Shot @ Home
Massage @ Bristol Spa
Charles - Bloodwork
Nails @ 809
4
5
6
7
8
9
10
KW Travel: Paris
[Auction] Doyle — Linley House, Millbrook/Lorinda de Roulet
Crosby: Show & Tell
Hold: Studio/Web/AI Shoot | Half Day
[Auction] Palm Beach Modern Auctions — Modern + Contemporary Art, Design & Luxury - FALL 2026
[Auction] Rago / Wright — The Private Collection of Gertrud & Otto Natzler
[Auction] Wright — ON DESIGN | Exceptional Works from the Collection of Michael and Gabrielle Boyd
Crosby: School Closed - Professional Development Day
[Auction] Campo & Campo — Auctions in Netherlands | AuctionsNearMe
[Auction] Rago / Wright — Post War & Contemporary Ceramics
Glp1 Injection - Weekly
Glam: Makeup pending + hair (Kelly Peach)
Karina Spritze's Birthday
[Auction] Wright — ON PAPER | Rare and Important Books & Graphics from the Collection of Michael and Gabrielle Boyd
Whitney Casey's Birthday
Facial @ Carasoin
11
12
13
14
15
16
17
KW Travel: Italy
[Auction] Campo & Campo — Auctions in Netherlands | AuctionsNearMe
TENTATIVE: Falstaff LIVING Design Awards | Vienna
HOLD- Anthropic Workshop for Kelly Wearstler
Glp1 Injection - Weekly
Alan Olick's Birthday
Jacob's Birthday
Stacey Kohl's Birthday
Cholesterol Shot @ Home
18
19
20
21
22
23
24
KW Travel: Italy
Lauren & Jesse | Wedding Weekend
Amy Williams's Birthday
Anniversary <3
Glp1 Injection - Weekly
KW Travel: Palm Springs
Sophia Penske Birthday
25
26
27
28
29
30
31
Lauren & Jesse | Wedding Weekend
Goop Podcast Recording
Sheila Youngblood's Birthday
KW Travel: NYC
KW Travel: Palm Springs
Glam: Maria Confirmed / pending hair
Masterclass Dinner #2 NYC
Elliott's Birthday
Glp1 Injection - Weekly
Danny Nunez's Birthday
Cholesterol Shot @ Home
Sep 30 – Oct 1 — [Auction] Artcurial — Urban Art
Oct 2–6 — KW Travel: Paris
Oct 3 — [Auction] Billings Auction — LA Design Weekend Auction
Oct 7 — [Auction] Doyle — Linley House, Millbrook/Lorinda de Roulet
Oct 7 — [Auction] Rago / Wright — The Private Collection of Gertrud & Otto Natzler
Oct 7 — [Auction] Rago / Wright — Post War & Contemporary Ceramics
Oct 8 — [Auction] Wright — ON DESIGN | Exceptional Works from the Collection of Michael and Gabrielle Boyd
Oct 9 — [Auction] Wright — ON PAPER | Rare and Important Books & Graphics from the Collection of Michael and Gabrielle Boyd
Oct 10 — [Auction] Palm Beach Modern Auctions — Modern + Contemporary Art, Design & Luxury - FALL 2026
Oct 10–11 — [Auction] Campo & Campo — Auctions in Netherlands | AuctionsNearMe
Oct 11–20 — KW Travel: Italy
Oct 12 — TENTATIVE: Falstaff LIVING Design Awards | Vienna
Oct 22–25 — Lauren & Jesse | Wedding Weekend
Oct 23–25 — KW Travel: Palm Springs
Oct 29 — Masterclass Dinner #2 NYC
Oct 29–30 — KW Travel: NYC
November 2026
S
M
T
W
T
F
S
1
2
3
4
5
6
7
HOLD: Anthropic Shoot Dates
Glam: makeup pending + Kelly Peach (hair)
Glp1 Injection - Weekly
8
9
10
11
12
13
14
Glp1 Injection - Weekly
Cholesterol Shot @ Home
15
16
17
18
19
20
21
Tulika Lokapur's Birthday
Ak - Pto
Glp1 Injection - Weekly
22
23
24
25
26
27
28
Ak - Pto
Julien's Birthday
Brian Hunt's Birthday
Monica Rose's Birthday
Drew Pomeranz's Birthday
Evan Ginsburg's Birthday
Glp1 Injection - Weekly
Cholesterol Shot @ Home
29
30
Susan Davis' Birthday
David Michon Birthday
Nov 4–5 — HOLD: Anthropic Shoot Dates
Nov 16–25 — Ak - Pto
December 2026
S
M
T
W
T
F
S
1
2
3
4
5
Bof Voices 2026
Glp1 Injection - Weekly
6
7
8
9
10
11
12
Tami's Birthday
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
Dec 1–4 — Bof Voices 2026
Internal
Client Meeting
Events
KW Travel
Personal / APPT
Social Content Calendar
Full weekly content schedule and look-ahead across LinkedIn, TikTok, Threads, X, and Substack — with notes and planning. View calendar →
WEEK OF Sep 28 - Oct 4
Must get filmed
Kelly’s Schedule
Mon–Thurs — Kelly In the Studio
Fri — Kelly in Paris
Instagram / TikTok Video Content
IG - @kellywearstler
9/29 — LEE JOFA TELA
9/30 — RUSSELL HILL POWDER ROOM
10/1 — SUBSTACK: THE LITTLE KITHEN THAT COULD (BREVILLE)
10/2 — ROMICK POOL HOUSE DINING ROOM
10/3 — PROPER PADEL
10/4 — TK - INTERIOR
X + Threads + Notes
9/28 — AD PRO DESIGN DIALOGUES / Business / Entreneurship | Approved
9/29 — AI QUOTE: “AI can’t create your identity…” — AI / Tech Quote | Approved
9/30 — MOOD BOARD — Inspiration / Saves | Pending Approval
10/1 — LIVING WITH PAIRS: “Sometimes I fall in love with a chair twice.” — Design Language | Pending Approval
10/2 — SUBSTACK: FALL BEAUTY — Substack / Newsletter | Pending Approval
10/3 — LEADERSHIP QUOTE: “Ambition is imagining…” — Leadership / Culture | Pending Approval
10/4 — COLOR STORY: Gold Rush — Color Story | Approved
Substack
10/1 — THE LITTLE KITHEN THAT COULD (BREVILLE)
Shop KW (@shopkellywearstler)
9/29 — SERAX DINNERWARE
10/1 — AEQUO CREDENZA
Side Hustle Instagram (@sidehustlegallery)
9/29 — SHG GALLERY
10/1 — DOZIE
10/3 — SHG GALLERY
Kelly LinkedIn
9/29 — 50 Chair’s at Christies x Basic.Space
10/1 — Substack: Breville / Kitchen Theme
10/2 — Rick Rubin x KW on Tetragrammaton
Studio LinkedIn
9/28 — We’re Hiring! Mid-Level FF&E Designer
9/30 — Aspire Podcast, Kelly on How She Hires
Email
10/2 — Kitchen Design
IGS + ShopMy
Studio Outfits
Image ideas:
Bathroom mirror pic
Fall Beauty Substack / ShopMy
Image ideas:
Products on Hillcrest bathroom counter
Kelly applying products to skin, face, hair, etc.
Full Content Plan in Notion →
Weekly Department Updates
PR + MarketingWeek of Sep 215 decisions
Four tier-1 placements secured; Serax Perch assets cleared for long-lead outreach.
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AI & WebWeek of Sep 213 decisions
Shopify-NetSuite connector live, warehouse operational, KW OS kicked off with Pinterest.
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SalesWeek of Sep 215 decisions
Sales inbox broken: 70 drafts unsent, 27 threads 2+ days unanswered, NetSuite offline.
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WarehouseWeek of Sep 212 decisions
Warehouse processed $38K orders; critical service gaps exposed, hiring needed.
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Lifestyle / ProductWeek of Aug 211 decision
Lifestyle team in holding pattern pending decision on next-phase priorities.
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Website RefreshWeek of Aug 316 decisions
New site outperforming baseline; Phase 2 H&M live; Phase 1 dev finishing next week.
▼
Graphic DesignWeek of Sep 214 decisions
Chase Travel pages closing out; Neptune Papers ad overdue and needs immediate Kelly review.
▼
Studio ManagerWeek of Sep 143 decisions
Santiago onboarded for Oct 1; three mid-level FF&E candidates in pipeline; facilities repairs underway.
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ProcurementWeek of Sep 214 decisions
Broadway close-out billing settled; $62K funding gap and G&W accountability next.
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FF&E
No completed update this week
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New Team Onboarding ()
No updates database found
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All Department Updates in Notion →
Kelly Daily Briefing — KW Studio
Kelly Wearstler